Norse Projects was established in 2004 in the cold city of Copenhagen, Denmark. The goal was to create a truly international shop in Denmark which combines street, classic workwear, and fashion culture; all the while immersing itself in the best of it. Today Norse Projects is widely recognized as one of Copenhagen's finest shops. With a goal to always be at the forefront of the scene, displaying a hand-picked selection of clothing and footwear from around the world.
In 2009, Norse Projects released their inaugural clothing collection available in select retail stores around the world. The collection is inspired by their local weather, natural surroundings, tailoring traditions and fashion. The pieces can be described as basic and functional workwear but with a Scandinavian twist. Aside from the headwear being produced in one of America's oldest hat factories, the entire collection is designed in Denmark and constructed in Europe, with shirts made in Portugal and knits in both Italy and Portugal.